I’ve been pretty deep in the weeds on this lately, and I think it’s worth sharing what I’ve found — because the gap between “AI can theoretically build websites” and “I’m actually launching sites with AI” has basically closed.
The Stack Is Simpler Than You Think
Here’s what I’ve been doing: spinning up WordPress sites and using OpenAI-powered plugins to generate the content and graphics. The whole process — from idea to live site — takes a couple of hours. Not days. Not weeks. Hours.
I’ve got one site live right now, tax-domicile.com, and ALL the content on it was created by AI. The site helps people track their proper tax domiciles using phone data — pretty niche, pretty useful, and the kind of thing that would’ve taken weeks of content writing to fill out manually. Instead, I had it populated in an afternoon while I was still learning WordPress.
I’ve also got theAIcoder.com built and ready to go — a site that teaches beginners to code using AI. That one was ENTIRELY built by AI. I just haven’t pressed the button to make it live yet. But it’s sitting there, ready.
The Plugin Ecosystem Is Moving Fast
There are now a bunch of OpenAI WordPress plugins that let you generate content and graphics directly inside your WordPress dashboard. Some of them are rough, sure, but the best ones are genuinely useful. You can stub out an entire site’s worth of pages, generate featured images, and have something that looks professional in a fraction of the time.
I suspect there are also GPT-3.5-level plugins emerging that could let you drop an AI chatbot right onto your site. That’s the next layer — not just AI-generated content, but AI-powered interaction. Imagine a site where the content was written by AI AND the customer support is handled by AI. We’re basically there.
Tools like ChatBotKit are already making this possible, and the WordPress ecosystem is catching up fast.
What I’m Actually Building Toward
The bigger play here is something I’ve been working on called liv2.ai — a personal concierge powered by AI. It’s still in development, but the idea is to pull together all these tools into something that actually DOES things for people, not just answers questions.
The tax domicile site is a good example of the model. You take a real problem — people who split time between states or countries need to track where they’ve been for tax purposes — and you use AI to build the content layer while humans build the actual functional system underneath. The tracking system and account management pieces were built by developers, but the entire public-facing content layer? AI.
That’s the pattern I keep coming back to: AI handles the content and communication layer, humans handle the logic and infrastructure. It’s not “AI replaces developers.” It’s “AI removes the bottleneck that was never really a development problem in the first place.”
Spotify Gets It Too
It’s not just indie builders seeing this. Spotify just debuted an AI DJ feature this week — a personalized AI that curates music and actually talks to you about why it picked what it picked. It’s using OpenAI’s tech combined with Spotify’s own recommendation engine and a synthetic voice modeled after a real person.
This is the same pattern at a massive scale. AI handling the communication and personalization layer on top of existing infrastructure. The music was already there. The recommendation engine was already there. AI just made it FEEL personal.
I’m Cranking Out Sites Daily
I’m not exaggerating when I say I’m building sites and generating content daily as ideas come to me. The friction is basically gone. Think up a concept, spin up a WordPress instance, generate the content, style it, launch. The rate-limiting factor isn’t the tools anymore — it’s just having good ideas.
And look, some of these sites will be duds. That’s fine. When it takes two hours instead of two months to test an idea, you can afford to throw a lot at the wall.
The Takeaway
If you’ve been sitting on a website idea — a niche content site, an info product, a tool with a content marketing layer — the barrier to getting it live has never been lower. WordPress plus OpenAI plugins plus a couple hours of your time. That’s it.
The people who are going to win here aren’t the ones with the best technical skills. They’re the ones with the best ideas and the willingness to just START. The AI handles the rest — or at least enough of the rest that you can get something live and iterate from there.
I’m happy to help if you’re trying to figure this out. Seriously, hit me up. The learning curve is way flatter than you’d expect, and once you see how fast it moves, you won’t want to go back to doing it the old way.
